Edmonton PPM May 2016

102.3 NOW! (CKNO-FM) is still #1 and improved its lead over the competition again and now a full 3 share points ahead of the #2 station which is CISN-FM (Corus) who jumped from #5.

The sister talk station to CISN is the Corus owned 630 CHED and while they dropped some listeners and a position to ranked 3rd in the Edmonton market.

The CBC is static in 4th place.

Newcap’s Capital 96.3 (CKRA) dropped 2 slots and over a share point to take out the 5th slot. Their sister station K-Rock (CIRK-FM) picked up some listeners but remain in the 6th spot. In 7th spot is the other Newcap station CFCW the AM country station.

The Bear (CFBR-FM) stays in #8 with 91.7 The Bounce (CHBN) rounding out 9th.

Overall, there were 5 stations improving market share, 5 stations in Calgary losing audience and 9 remaining static.

All People 2+ Mon – Sun

2am – 2am

Edmonton
  Share % Daily Cume (000)
Station Feb May 2016 Nov Feb 2016 Sep Nov 2015 Jun Aug 2015 Mar May 2015 Dec Mar 2015 Sep Nov 2014 Feb May 2016 Nov Feb 2016
CKNO-FM 11.4 11.2 10.4 11.9 12.0 11.8 13.7 202.5 193.2
CISN-FM 8.4 6.9 6.6 7.8 6.9 6.0 6.1 111.7 99.4
CHED 8.0 8.4 9.5 8.4 8.2 8.4 9.4 104.0 109.2
CBX 7.4 7.9 7.9 8.6 10.2 11.5 10.0 91.5 88.3
CKRA-FM 7.2 8.3 7.8 8.4 8.2 9.7 8.1 132.3 139.6
CIRK-FM 6.8 6.3 5.7 5.9 5.3 5.2 5.3 93.5 91.0
CFCW 6.7 6.1 5.7 4.6 5.4 5.8 5.8 46.4 37.5
CFBR-FM 6.6 5.3 4.8 4.7 5.3 4.7 3.9 104.5 88.4
CHBN-FM 4.7 4.9 4.8 4.3 4.8 3.5 4.1 146.1 142.7
CIUP-FM 4.6 5.1 6.7 5.6 4.8 5.2 5.2 108.6 98.5
CKNG-FM 4.4 5.2 3.8 5.0 4.6 4.6 4.5 114.5 125.6
CHDI-FM 4.3 4.4 5.5 4.9 4.4 4.4 4.3 96.5 103.5
CFRN 3.4 3.2 3.3 2.9 2.8 2.3 2.7 41.9 42.2
CJNW-FM 3.2 3.1 3.2 2.8 2.9 2.9 3.0 113.7 107.6
CFMG-FM 2.6 2.9 3.1 3.6 3.3 3.4 4.1 113.6 119.4
CKEA-FM 2.3 3.2 3.2 2.9 2.8 1.9 2.0 57.7 58.1
CKUA-FM 2.0 2.0 1.8 1.4 2.0 1.8   23.8 24.2
CHQT 1.1 0.9 1.0 0.9 0.8 0.7 1.0 25.0 25.9
CBX-FM 0.7 1.3 1.5 1.2 1.1 0.8 0.7 17.5 19.5

TERMS

Share – Within a central market area, the estimated total hours tuned to that station expressed as a percentage of total hours tuned to Total Encoded Radio.
Cume (000) – Expressed in thousands, this is the total number of people who were exposed to the stations for at least one minute during the analyzed period.
Average Daily Universe – The average daily universe for the analyzed period. The universe is expressed as daily averages because it changes slightly daily as the intab changes.