Edmonton PPM March 2016

by Trish on March 12, 2016

102.3 NOW! (CKNO-FM) is still #1 and improved its lead over the competition this time around.  The Corus owned 630 CHED shed some audience but managed to hang onto their usual #2 position.

Up one spot to #3 is Newcap’s 96.3 Capital FM (CKRA-FM) which increased audience share. The CBC is static but slipped a place to #4.

Next is CISN-FM which picked up one position for #5 and grew audience share.

Newcap’s K-Rock (CIRK-FM) picked up two slots for #6 as did The Bear (CFBR-FM) which is now in #8 so this was a good book for Rock in Edmonton.

The Corus “Fresh” brand (CKNG-FM) made some positive moves and picked up 3 slots to #9.

Rawloc’s Up! 99.3 (CIUP-FM) looks to be on the way down and dropped 5 places to just make it into the top 10.

All People 2+ Mon – Sun

2am – 2am

Edmonton
  Share % Daily Cume (000)
Station Dec Mar 2016 Sep Nov 2015 Jun Aug 2015 Mar May 2015 Dec Mar 2015 Sep Nov 2014 May Aug 2014 Dec Mar 2016 Sep Nov 2015
CKNO-FM 11.2 10.4 11.9 12.0 11.8 13.7 13.8 193.2 204.2
CHED 8.4 9.5 8.4 8.2 8.4 9.4 8.6 109.2 122.3
CKRA-FM 8.3 7.8 8.4 8.2 9.7 8.1 7.1 139.6 140.2
CBX 7.9 7.9 8.6 10.2 11.5 10.0 7.6 88.3 86.5
CISN-FM 6.9 6.6 7.8 6.9 6.0 6.1 7.6 99.4 104.1
CIRK-FM 6.3 5.7 5.9 5.3 5.2 5.3 6.2 91.0 93.6
CFCW 6.1 5.7 4.6 5.4 5.8 5.8 5.7 37.5 40.5
CFBR-FM 5.3 4.8 4.7 5.3 4.7 3.9 5.3 88.4 90.8
CKNG-FM 5.2 3.8 5.0 4.6 4.6 4.5 4.5 125.6 120.6
CIUP-FM 5.1 6.7 5.6 4.8 5.2 5.2 6.2 98.5 113.5
CHBN-FM 4.9 4.8 4.3 4.8 3.5 4.1 3.9 142.7 143.2
CHDI-FM 4.4 5.5 4.9 4.4 4.4 4.3 5.3 103.5 120.1
CFRN 3.2 3.3 2.9 2.8 2.3 2.7 1.8 42.2 43.0
CKEA-FM 3.2 3.2 2.9 2.8 1.9 2.0 2.2 58.1 59.7
CJNW-FM 3.1 3.2 2.8 2.9 2.9 3.0 3.3 107.6 111.9
CFMG-FM 2.9 3.1 3.6 3.3 3.4 4.1 4.0 119.4 127.3
CKUA-FM 2.0 1.8 1.4 2.0 1.8 24.2 25.7
CBX-FM 1.3 1.5 1.2 1.1 0.8 0.7 0.7 19.5 23.0
CHQT 0.9 1.0 0.9 0.8 0.7 1.0 0.8 25.9 31.4

 

TERMS

Share – Within a central market area, the estimated total hours tuned to that station expressed as a percentage of total hours tuned to Total Encoded Radio.

Cume (000)
– Expressed in thousands, this is the total number of people who were exposed to the stations for at least one minute during the analyzed period.

Average Daily Universe
– The average daily universe for the analyzed period. The universe is expressed as daily averages because it changes slightly daily as the intab changes.

 

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