Calgary PPM March 2016

by Trish on March 12, 2016

Country 95 (CKRY-FM) retains in the top spot, but the Corus news station (CHQR) @ 770 on the AM dial picked up a position and is now ranked #2 in Calgary.

Newcap’s XL 103 FM (CFXL-FM) is static at a 9.3% but slipped to #3. The CBC is also static and stays at #4.

The champagne corks will be popping at the Rogers cluster in Calgary. Kiss 95.9 is the big winner this time around improving 4 places to #5. The other big mover in the market is sister station Jack FM which jumped up 5 places to #9 in the market.

Overall, there were 3 stations improving market share and 8 stations in Calgary losing audience.

All People 2+ Mon – Sun

2am – 2am

Calgary
  Share % Daily Cume (000)
Station Dec Mar 2016 Sep Nov 2015 Jun Aug 2015 Mar May 2015 Dec Mar 2015 Sep Nov 2014 May Aug 2014 Dec Mar 2016 Sep Nov 2015
CKRY-FM 10.1 10.3 10.9 10.6 11.3 11.4 11.2 139.5 140.6
CHQR 9.4 9.4 8.5 7.6 6.8 7.2 5.7 85.8 96.1
CFXL-FM 8.8 9.4 10.5 9.9 8.2 7.3 7.6 134.0 144.1
CBR 7.9 8.3 7.9 7.2 7.8 7.6 8.6 103.8 108.6
CHFM-FM 6.6 4.6 4.4 4.8 8.4 7.2 7.1 118.6 104.0
CFGQ-FM 6.1 6.4 5.8 6.4 5.6 5.7 5.5 94.3 91.2
CIBK-FM 6.1 6.1 5.8 7.2 5.8 6.4 5.3 164.9 169.3
CFEX-FM 5.1 4.9 4.0 4.9 4.3 3.8 4.4 101.1 95.3
CJAQ-FM 4.9 3.5 3.8 3.8 4.6 5.5 7.5 1000.8 89.8
CJAY-FM 4.9 4.7 4.5 4.2 4.8 5.3 5.5 94.4 91.1
CFFR 3.8 4.4 5.0 4.7 5.7 5.4 5.1 98.0 106.6
CKMP-FM 3.7 4.0 5.3 4.9 4.2 4.5 4.6 111.4 116.2
CHUP-FM 3.6 4.2 5.0 4.1 3.4 2.8 3.3 91.7 100.8
CFAC 2.7 3.5 2.7 3.6 3.6 3.3 3.1 51.1 63.7
CKCE-FM 2.7 3.1 3.2 4.9 3.9 3.9 4.0 87.4 94.2
CBR-FM 2.2 2.1 2.0 1.6 1.8 1.9 1.9 31.7 28.8
CKMX 1.5 1.8 2.4 1.1 1.2 1.4 1.2 27.4 32.1
CHPK-FM 1.3 1.5 1.7 1.4 1.3 1.1 1.2 37.0 44.0


TERMS

Share – Within a central market area, the estimated total hours tuned to that station expressed as a percentage of total hours tuned to Total Encoded Radio.

Cume (000)
– Expressed in thousands, this is the total number of people who were exposed to the stations for at least one minute during the analyzed period.

Average Daily Universe
– The average daily universe for the analyzed period. The universe is expressed as daily averages because it changes slightly daily as the intab changes.
Share

Leave a Comment