Vancouver PPM March 2015

The CBC is the most listened to station in Vancouver for the 2nd book in the row and increased its lead. The only other station to make it into the double digits was Bell’s CIQM as it grew audience by a full share point but remains #2.

Having Ronnie Stanton working on the CFMI-FM product has clearly paid off for Corus as Rock 101 jumped into the #3 slot. But the sister AM station (CKNW) lost a spot and audience and slipped to #4.

The Bell owned station, The Beat, also dropped audience and slipped into 5th spot, just prior to the rebrand as Virgin which happened on 5 March. It will be interesting to see how this rebranded station performs moving forward.

The Newcap Z95.3 (CKZZ-FM) picked up audience and is now in 7th place in Vancouver so they are heading in the right direction. Sister station LG104 (CHLG-FM) was about static at 2.8%.

CFOX made some gains, as did CISL and CKST, but the big loser this book was the Pattison country station, 93.7 JRfm (CJJR-FM) which dropped 4 slots to 9th place. Sister station The Peak (CKPK-FM) also had a soft book.

The Rogers Adult hits station managed to hold onto 9th spot but also lost audience.

All People 2+ Mon – Sun

2am – 2am

Vancouver

Share %

Cume(000)

Daily Cume (000)

Station

Dec Mar 2015

Sep Nov 2014

May Aug 2014

Feb May 2014

Nov

Feb

2014

Aug

Nov

2013

May

Aug

2013

Dec Mar 2015

Sep Nov

2014

Dec Mar 2015

Sep Nov 2014

CBU

14.1

12.5

9.6

11.2

12.6

11.1

9.6

733.0

771.6

195.0

186.6

CHQM-FM

12.4

11.2

11.0

9.7

13.1

11.3

10.7

2408.0

2355.4

454.0

412.3

CFMI-FM

7.3

6.7

7.7

6.0

6.0

6.3

5.9

1513.0

1619.9

194.0

202.5

CKNW

6.9

8.7

9.3

8.7

8.1

8.8

9.4

572.0

587.3

146.0

172.1

CFBT-FM

6.3

7.2

7.6

7.9

7.6

7.4

9.2

2069.0

2063.9

344.0

352.3

CKWX

6.2

6.8

6.0

5.7

5.5

6.2

6.2

862.0

955.9

200.0

224.8

CKZZ-FM

5.8

5.1

4.8

6.1

6.6

6.5

7.2

1927.0

1993.1

294.0

295.2

CFOX-FM

5.5

4.2

3.8

3.1

2.9

3.6

3.4

1152.0

1151.5

143.0

144.6

CJJR-FM

5.2

7.1

6.7

7.4

7.1

6.9

6.8

1230.0

1407.7

141.0

176.4

CJAX-FM**

4.2

5.9

7.2

6.1

5.3

5.9

5.9

1690.0

1828.8

187.0

229.4

CFUN-FM

3.7

3.7

4.2

3.6

3.4

3.2

3.5

1628.0

1661.8

224.0

222.5

CBU-FM

3.4

3.5

3.3

4.4

4.6

4.5

4.2

839.0

854.6

109.0

108.0

CKPK-FM

3.4

3.8

4.0

3.2

3.2

2.8

3.3

1246.0

1318.0

127.0

138.6

CISL

3.2

1.8

2.0

2.3

1.9

3.3

3.2

473.0

506.5

73.0

65.2

CHLG-FM*

2.8

2.7

2.0

1.6

1.5

1.5

1.5

1280.0

1244.7

114.0

107.7

CKST

2.6

2.3

1.5

2.6

2.8

2.7

1.8

797.0

660.5

115.0

103.6

KWPZ-FM

1.6

2.0

1.2

1.1

1.2

1.1

0.9

467.0

505.1

50.0

55.8

CHMJ

0.8

0.9

0.7

0.7

0.8

0.9

0.7

707.0

801.3

63.0

79.9

CFTE

0.4

0.2

0.5

0.3

0.3

0.4

0.3

268.0

298.0

21.0

20.2

*was CHHR-FM

**was CKLG-FM

TERMS

Share – Within a central market area, the estimated total hours tuned to that station expressed as a percentage of total hours tuned to Total Encoded Radio.
Cume (000) – Expressed in thousands, this is the total number of people who were exposed to the stations for at least one minute during the analyzed period.
Average Daily Universe – The average daily universe for the analyzed period. The universe is expressed as daily averages because it changes slightly daily as the intab changes.