Toronto PPM March 2015

CHFI remains the most listened to station in Canada’s largest city, and has increased the gap by 3.5 share points over the 2nd ranked station. It looks like the All Christmas tactic worked well for CHFI again this year. CHUM is the only other Toronto station to make it into double digits for the 3rd measurement period in a row and holds down the 2nd slot with a 10.1 share.

CBC is a strong 3rd and back up to a 9 share. The big gainer in this book is MZ Media as the Classic station (CFMZ-FM) managed another audience increase and moved up a slot into 4th place.

CFRB dropped some audience and a position to #5 so Bell will not be happy with that result.

Newcap seems to have 97.3 Boom FM (CHMB) going in the right direction as it picked up over a 1% share but stays in the 6th spot. 680 News are static at a 6.1%.

Virgin (CKFM-FM) had a down book, but it was Q107 that took the big drop this book and lost a lot of listeners.  Kiss was also down, while Z103 was up a little. CFNY was static.

All People 2+ Mon – Sun

2am – 2am

Toronto

Share %

Cume(000)

Daily Cume (000)

Station

Dec Mar 2015

Sep Nov 2014

May Aug 2014

Feb May 2014

Nov

Feb

2014

Aug

Nov

2013

May

Aug

2013

Dec Mar 2015

Sep Nov 2014

Dec Mar 2015

Sep Nov 2014

CHFI-FM

13.6

13.0

12.9

13.3

18.0

15.8

13.8

5652.0

5575.0

1052.0

1033.1

CHUM-FM

10.1

10.0

10.3

9.8

9.5

10.8

12.1

5092.0

5169.8

795.0

872.7

CBLA-FM

9.0

8.7

9.1

10.2

10.5

10.2

8.9

1727.0

1877.4

429.0

424.6

CFMZ-FM

7.7

6.5

4.9

3.8

4.1

4.4

3.9

2283.0

2197.7

318.0

317.1

CFRB

7.2

7.5

5.6

5.7

5.2

5.6

5.2

1132.0

1245.7

261.0

285.8

CHBM-FM

6.5

6.4

7.2

7.4

5.4

5.6

6.4

4475.0

4714.6

567.0

640.8

CFTR

6.1

6.0

5.5

6.3

7.2

6.4

6.2

3155.0

3291.8

609.0

629.3

CKFM-FM

5.2

5.6

6.9

5.7

5.5

6.2

6.7

5138.0

5144.4

766.0

804.8

CILQ-FM

3.9

5.5

5.1

4.6

4.5

4.7

5.0

2939.0

3130.1

390.0

424.6

CFZM

3.7

3.7

3.3

3.9

4.1

3.4

3.7

1143.0

1123.3

168.0

174.4

CKIS-FM

3.5

3.8

4.3

4.3

4.4

3.7

4.4

3651.0

3808.1

555.0

608.0

CFMJ

2.7

2.0

2.0

2.0

2.4

2.6

2.3

882.0

979.1

129.0

131.3

CFNY-FM

2.7

2.7

2.8

2.8

2.8

3.8

4.6

2694.0

2837.9

345.0

348.2

CIDC-FM

2.5

2.3

2.3

2.1

1.9

1.8

2.1

2848.0

2893.0

381.0

389.3

CJCL

2.5

2.4

3.2

3.5

3.0

3.1

3.2

1148.0

1461.3

187.0

197.5

CBL- FM

2.2

1.8

1.6

1.7

1.7

1.8

2.0

1447.0

1404.5

143.0

137.3

CFXJ-FM

2.0

2.1

2.4

2.1

1.7

1.5

1.7

2466.0

2550.9

311.0

324.7

CKFG-FM

1.7

2.8

2.4

2.6

0.9

0.9

1.1

1010.0

1094.8

88.0

106.2

CKDX-FM

1.6

1.2

1.1

1.2

1.1

1.3

1.3

819.0

933.1

87.0

89.1

CIND-FM

1.3

1.2

1.6

1.3

0.8

0.4

1557.0

1725.7

164.0

176.3

CJRT-FM

1.2

1.5

1.8

1.6

1.6

1.9

1.5

1274.0

1362.5

102.0

122.0

CHUM

0.9

0.7

0.7

1.0

0.9

1.0

0.8

1063.0

1001.9

103.0

92.2

CHKX- FM

0.8

0.9

1.0

1.0

0.9

1.1

0.8

841.0

934.1

75.0

85.6

CINA

0.7

0.7

0.6

284.0

252.2

57.0

61.0

CING-FM

0.5

0.5

0.7

0.7

0.6

0.7

0.9

1587.0

1868.1

99.0

121.7

TERMS

Share – Within a central market area, the estimated total hours tuned to that station expressed as a percentage of total hours tuned to Total Encoded Radio.
Cume (000) – Expressed in thousands, this is the total number of people who were exposed to the stations for at least one minute during the analyzed period.
 
Average Daily Universe – The average daily universe for the analyzed period. The universe is expressed as daily averages because it changes slightly daily as the intab changes.