Edmonton PPM March 2015

by Trish on March 31, 2015

102.3 NOW! (CKNO-FM) is still #1 but it drooped almost 2 share points. The CBC (CBX) is a solid #2 and picked up 1.5% audience share.

Newcap’s 96.3 Capital FM (CKRA-FM) continues its audience climb and is now a solid 3rd. Their sister Country station AM station (CFCW) is static in 6th place.

The Corus owned 630 CHED slipped back another place to finish at #4. Sister station CISN-FM is static with a 6.0% share for 5th place.

The Rock continues to be a challenge in many markets, but Newcap’s K-Rock (CIRK-FM) was static as was Rawlco’s Up! 99.3 (CIUP-FM) and the Rogers Modern Rocker, Sonic (CHDI-FM). The Bear (CFBR-FM) managed to pick up audience but remains in 9th place in this crowded rock market.

All People 2+ Mon – Sun

2am – 2am

Edmonton

Share %

Cume(000)

Daily Cume (000)

Station

Dec Mar 2015

Sep Nov 2014

May Aug 2014

Feb May 2014

Nov

Feb

2014

Aug

Nov

2013

May

Aug

2013

Dec Mar 2015

Sep Nov 2014

Dec Mar 2015

Sep Nov 2014

CKNO-FM

11.8

13.7

13.8

11.4

8.7

9.9

10.8

972.0

1025.8

198.0

216.0

CBX

11.5

10.0

7.6

7.7

8.4

7.3

7.3

433.0

411.2

109.0

110.7

CKRA-FM

9.7

8.1

7.1

5.9

6.2

8.4

8.8

1076.0

952.2

159.0

132.0

CHED

8.4

9.4

8.6

8.4

9.9

10.2

9.7

480.0

563.7

109.0

127.6

CISN-FM

6.0

6.1

7.6

8.0

7.2

8.2

7.9

787.0

839.4

104.0

107.4

CFCW

5.8

5.8

5.7

6.2

6.2

6.4

5.9

237.0

262.9

48.0

53.4

CIRK-FM

5.2

5.3

6.2

6.0

5.4

5.5

5.0

639.0

671.2

88.0

96.2

CIUP-FM

5.2

5.2

6.2

5.5

6.0

6.1

6.2

904.0

943.4

110.0

126.4

CFBR-FM

4.7

3.9

5.3

5.6

4.9

6.3

5.9

646.0

617.0

82.0

84.4

CKNG-FM

4.6

4.5

4.5

4.9

5.1

4.2

3.5

931.0

945.3

126.0

127.7

CHDI-FM

4.4

4.3

5.3

5.6

5.3

6.4

6.8

715.0

762.0

113.0

115.6

CHBN-FM

3.5

4.1

3.9

5.7

4.1

3.5

3.7

882.0

932.3

127.0

139.3

CFMG-FM

3.4

4.1

4.0

4.5

3.9

4.3

4.6

937.0

931.1

113.0

126.6

CJNW-FM

2.9

3.0

3.3

3.3

4.1

3.4

3.3

707.0

719.6

92.0

92.4

CFRN

2.3

2.7

1.8

1.6

1.8

1.5

1.5

253.0

211.9

36.0

38.5

CKEA-FM

1.9

2.0

2.2

2.3

4.7

2.4

2.3

709.0

706.3

59.0

57.1

CKUA-FM

1.8

255.0

28.0

CBX-FM

0.8

0.7

0.7

1.4

1.8

1.5

1.6

218.0

214.3

22.0

21.6

CHQT

0.7

1.0

0.8

0.8

0.8

1.0

1.3

217.0

243.6

23.0

28.0

TERMS

Share – Within a central market area, the estimated total hours tuned to that station expressed as a percentage of total hours tuned to Total Encoded Radio.
Cume (000) – Expressed in thousands, this is the total number of people who were exposed to the stations for at least one minute during the analyzed period.
Average Daily Universe – The average daily universe for the analyzed period. The universe is expressed as daily averages because it changes slightly daily as the intab changes.

 

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