Now! continues its dominance in Edmonton. It’s been remarkably consistent and is still slowly amassing more and more listeners. CHED is flat and stays in 2nd. Capital is back up after a slightly soft winter showing. The Bear softened almost a full share, but managed to hold on to their number 4 ranking. CBC showed strength in the latest window and jumped up to 5th from 8th. The other surprise was Up! going down from 5th to 8th.
Share – Within a central market area, the estimated total hours tuned to that station expressed as a percentage of total hours tuned to Total Encoded Radio.
Cume (000) – Expressed in thousands, this is the total number of people who were exposed to the stations for at least one minute during the analyzed period.
Average Daily Universe – The average daily universe for the analyzed period. The universe is expressed as daily averages because it changes slightly daily as the intab changes.