Calgary PPM Results

Some jockeying for positions in this market as CBC (CBR) takes the top spot in Cow Town, dropping the Corus news/talk station known as QR77 (CHQR) back to #2.  Sister station (CKRY-FM), the big country station, is static at #3. Lite 96, the Rogers AC (CHFM-FM), is the only station to cume over a million listeners a week and picks up one spot to #4. Virgin (CIBK-FM) drops one position for # 5 but does well in women 25-54. Newcap’s CPKM-FM known as AMP radio was the big mover in this last book and is up 3 places to #7. While CJAY-FM lost audience they still own males 18-34 with a 13.8 share.

All people 2+ Monday – Sunday 2am – 2am Calgary
Survey period  27 Feb – 27 May  2012 Share % Cume Daily Cume
Station Market Feb – May 2012 Nov-Feb 2012 Aug-Nov June- Aug May-June Jan-Apr Dec – March Nov-Feb (000) (000)
CBR Calgary CTRL 10.4 9.1 8.5 8.4 8.7 8.2 8.2 8.0 418.7 119.8
CHQR Calgary CTRL 10.3 10.2 10.3 8.6 10.0 9.8 9.8 9.4 36.7 98.5
CKRYFM Calgary CTRL 8.4 7.8 8.3 8.8 6.5 5.5 5.5 5.6 682.4 104.5
CHFMFM Calgary CTRL 7.3 7.5 6.6 7.6 7.0 7.2 7.2 9.2 1,077.3 146.4
CIBKFM Calgary CTRL 7.1 7.6 7.9 7.0 6.7 6.7 6.7 6.7 996.7 183.5
CFXLFM Calgary CTRL 7.0 6.2 6.5 8.0 9.8 9.9 9.9 9.5 850.4 125.6
CKMPFM Calgary CTRL 6.0 4.6 5.1 4.6 4.5 5.5 5.5 5.5 894.7 137.7
CJAYFM Calgary CTRL 5.8 6.5 5.5 6.7 6.2 6.2 6.2 6.0 746.5 111.2
CJAQFM Calgary CTRL 5.3 6.1 6.3 7.1 8.1 8.6 8.6 8.4 899.8 119.2
CFGQFM Calgary CTRL 4.8 6.2 6.8 5.6 5.5 4.9 4.9 4.8 640.2 85.0
CFEXFM Calgary CTRL 4.7 4.6 3.6 5.1 4.1 3.9 3.9 3.9 685.4 104.8
CHUP-FM Calgary CTRL 4.1 4.0 3.6 3.4 3.3 3.2 3.2 3.4 888.5 85.7
CKCEFM Calgary CTRL 4.0 3.4 4.2 3.5 3.0 3.7 3.7 3.4 874.9 113.4
CFFR Calgary CTRL 3.1 3.1 3.6 3.9 3.7 3.4 3.4 3.2 466.7 84.7
CFAC Calgary CTRL 3.1 3.4 3.1 2.0 3.2 3.5 3.5 3.5 394.6 60.5
CKMX Calgary CTRL 2.9 2.9 3.2 2.9 2.9 2.9 2.9 2.8 194.7 27.9
CBR FM Calgary CTRL 1.7 2.2 2.1 2.1 2.1 2.2 2.2 2.0 282.3 28.9

TERMS

Share – Within a central market area, the estimated total hours tuned to that station expressed as a percentage of total hours tuned to Total Encoded Radio.
 
 Cume (000) – Expressed in thousands, this is the total number of people who were exposed to the stations for at least one minute during the analyzed period.
 
Average Daily Universe – The average daily universe for the analyzed period. The universe is expressed as daily averages because it changes slightly daily as the intab changes.